Live Nation-owned ticketing large Ticketmaster has appointed Saumil Mehta as its new Global President, efficient November 1.
Mehta succeeds Mark Yovich, who has served as President since 2020 and can now turn out to be Chairman of Ticketmaster with a give attention to the company’s long-term technique and world progress.
Mehta will report instantly to Live Nation CEO Michael Rapino.
According to Ticketmaster, over the previous six months, Mehta has labored as an advisor and investor to a various group of AI startups and likewise goals to “speed up an AI transformation” at the company.
Credit: Live Nation/press
“Over the previous a number of years, Ticketmaster has been working to construct a powerful basis for the subsequent section of progress. Saumil brings a recent perspective and deep product and know-how experience that can assist us construct on that momentum.”
Michael Rapino, Live Nation Entertainment
Under his management, Ticketmaster plans to “execute AI alternatives throughout key areas of its enterprise – such as empowering venues, fortifying the ticketing infrastructure in opposition to unhealthy actors, and enhancing the ticket-buying expertise for followers”.
Ticketmaster stated at present (October 14), that as the company “enters its subsequent chapter, Mark Yovich’s management has helped lay the groundwork for continued success”.
Added Ticketmaster: “During his tenure as President, Ticketmaster has delivered important progress, increasing the company’s world presence, advancing its know-how platforms, and bringing a unified expertise to followers round the world. As Chairman, Yovich will proceed to help Ticketmaster’s long-term technique, with a give attention to world enlargement and innovation.”
Mehta steps into the position with a powerful basis in product innovation, scaling know-how companies and world commerce.
He spent over 9 years at Square, the place he was most lately Chief Product Officer and Head of Business Org, “serving to construct and scale merchandise utilized by hundreds of thousands of small companies and tons of of hundreds of thousands of shoppers”.
Prior to this position, Mehta based LocBox, a advertising automation startup that helped native companies develop via focused, multi-channel advertising, which was acquired by Square in 2015.
“The actual alternative lies in how we evolve the expertise by constructing smarter and extra intuitive methods for followers to join with the dwell experiences that matter a lot to them.”
Saumil Mehta
“Ticketmaster is an unimaginable enterprise that serves as the world’s portal to the greatest dwell leisure,” stated Mehta.
“The actual alternative lies in how we evolve the expertise by constructing smarter and extra intuitive methods for followers to join with the dwell experiences that matter a lot to them.”
Michael Rapino, CEO of Live Nation Entertainment, added: “Over the previous a number of years, Ticketmaster has been working to construct a powerful basis for the subsequent section of progress.
“Saumil brings a recent perspective and deep product and know-how experience that can assist us construct on that momentum.”
